PRIMROSE 131, A HERITAGE PROPERTY IN MYLAPORE, OPENS ITS DOORS AS A LUXURY EVENT SPACE

Located on Luz Church Road, at the heart of the city, Primrose 131 is an elegant space with an old-world charm that will elevate the aesthetics and ambience of any event. Recently launched by Archana Kalpathi, the 9000 square feet venue had been a cherished family home originally built in the 1940s.

Ideal for celebrations and gatherings of up to 200 people, Primrose 131 comes equipped with centralised air conditioning, an elevator, 100% power back-up, a kitchen, a green room, a separate hand wash area, five dedicated car parks and valet service on request. It has spacious outdoor and indoor sections and implements a comprehensive hygiene and safety protocol.

Speaking on the rejuvenation of the property, Sruthi Reddy, the principal architect of Ceebros Designworks who undertook the project says, “My passion is in adaptive reuse of architecture and this was a great opportunity to optimize the commercial performance of the building keeping the architectural details still in line with the original art deco style of the structure. With Primrose 131, the core structure was a gorgeous old art deco building. We retained significant elements such as its black-and-white palette, the mango tree in the open courtyard, checkered flooring, art deco curves and so on – thus maintaining the essence of the space. We brought other aspects of the property up-to-date, and made it suitable for a wide variety of events, from weddings to parties to pop-up markets and more. From conceptualisation to completion, the process took eight months.”

Speaking on the ethos of Primrose 131, Kalpathi says, “Originally, this was a beloved residential property. Like all heritage properties of that era, it was the repository of decades of happy memories. I was very excited about how it could be creatively repurposed, so as to become a space in which many more people will experience some of their most cherished moments. It is a beautifully appointed and versatile venue with a nostalgic yet modern aesthetic sensibility.”

Opened to the public in June 2021, Primrose 131 is currently accepting bookings for private and corporate functions. They can be contacted at 7806804891.

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