Kalyan Jewellers announces ₹100 crore worth of Giveaways to celebrate the auspicious occasion of Puthandu

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–  Pay 10% of purchase amount to lock in the price of gold for customers as part of Rate Protection Offer

–  Wastage starting at 3% onwards*

With the onset of the festive season, Kalyan Jewellers has announced exciting offers and mega discounts for its patrons to celebrate the occasion of Puthandu. As part of this offer, the jewellery brand has announced ₹100 crore worth of giveaways in the form of unconditional gold vouchers. Marking the beginning of the New Year in Tamil Nadu, the unique offer also includes up to 25% discount on the purchase of diamond jewellery* as well as up to 20% discount on the purchase of uncut and precious stone jewellery*. Additionally, customers can avail the benefits of the Rate Protection Offer by paying 10% advance* of the total purchase amount. The offer enables them to lock-in the price of gold and protect it from future price hikes and fluctuations.

With the wastage starting at 3% onwards, Kalyan Jewellers aims to add further delight to the customers’ festive jewellery purchases. Moreover, for gold jewellery purchases the company has announced up to 50% off on wastage*. The offer is valid until 30th May, 2021 across all Kalyan Jewellers showrooms in the state of Tamil Nadu.

Speaking on this occasion Mr. TS Kalyanaraman, Chairman & Managing Director, Kalyan Jewellers said, “The festival of Puthandu marks the beginning of the New Year in Kerala and is considered as a time of new beginnings. With the pandemic reducing the festive celebrations to intimate affairs last year, our aim is to enhance consumer experience and help them reap maximum benefits from their jewellery purchases with our unique ₹100 crore giveaway offer clubbed with mega discounts. Keeping the safety of our patrons and larger community at priority, we are following stringent hygiene and precautionary measures across our showrooms; offering an unmatched retail experience and being part of the festive celebrations.”

Kalyan Jewellers’ 4-Level Assurance Certification on gold jewellery is a special initiative to continue enhancing the brand’s commitment towards offering the very best to its loyalists. While jewellery retailed at Kalyan Jewellers goes through multiple purity tests and are all BIS hallmarked, the 4-level assurance certificate promises customers payment on the value of purity mentioned in the invoice during exchange or resale. Also, it ensures free lifetime maintenance of ornaments at any of the brand’s showrooms.

With the growing impetus on social distancing, Kalyan Jewellers has launched the LIVE video shopping facility (https://www.kalyanjewellers.net/livevideoshopping/) through with consumers can browse through the Kalyan Jewellers’ jewellery collections.

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