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SpiceJet Launches “High on Yoga@35000 Feet” Initiative, Co-partnering with the Isha Foundation

SpiceJet Launches “High on Yoga@35000 Feet” Initiative, Co-partnering with the Isha Foundation

 yoga

The word “yoga” means “union” in Sanskrit, and at SpiceJet we are teaming with the Isha Foundation (www.ishafoundation.org) to launch “High on Yoga@35000 feet”, a first-of-a-kind event that will take place on Sunday, 21 June, 2015 on the occasion of the International Day of Yoga.

On the special day, SpiceJet crew and the Isha Foundation instructors will perform Upa Yoga (a simple yet powerful style of Yoga that activates the joints, muscles and energy system and incorporates pranayams), in a routine designed specifically to be done in-flight. Passengers on-board the select flights will be encouraged to participate in the Yoga exercises while seated.

Approximately 50 dedicated Isha instructors and SpiceJet crew members who have been specially trained to perform Upa Yoga, will undertake a 10 minute session on board select flights across the SpiceJet network. In addition to the in-flight activities, several hundred Isha Foundations volunteers will perform a simple form of Yoga, Namaskar mudra, at SpiceJet check-in counters and boarding gates at select airports.

This unique program will be witnessed by tens of thousands of travelers at numerous airports across SpiceJet network, along with thousands of passengers on-board the SpiceJet flights. CDs and handouts will also be distributed for better impact and greater recall.

Talking about the initiative, *Mr. Ajay Singh, Chairman and Managing Director, SpiceJet Ltd. said*, “SpiceJet is pleased to be the first airline in the world to demonstrate Yoga on board.  We are happy to be associated with the Prime Minister’s initiative in promoting Yoga in India.  We are pleased to join hands with Isha foundation for this initiative aimed at our customers who are on the move.”

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“We always believed that if affluence comes, people will be well, but today you will see the most affluent countries are the most ailment-ridden. For all of this, introducing yoga into everyone’s life will provide a simple yet powerful process to create one’s health and wellbeing. It is not just about physical health, because mental ailments are also spreading rapidly along with the modernization of the world. The significance of yoga is that once you learn the practices, you do not need anyone’s help, a special place or any equipment. It can be done wherever you are. The science of yoga is a phenomenal gift to the overall wellbeing of the human being. We have been in conversation with various governments and large businesses in the world and they are all looking forward to this possibility. We are very happy to empower SpiceJet for a greater level of success and service,”  said *Sadhguru, Founder, Isha Foundation*

The program has been exclusively sketched for Boeing flights bound for destinations exceeding 1.50 hours. And the airline in association with Isha Foundation intends to carry out such initiatives in future as well.

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