Good Flippin’ Burgers Launches ‘The Korean Krossover’ – A Squid Game-Inspired Menu in Collaboration with Netflix India

Good Flippin’ Burgers, one of India’s most loved and fastest-growing QSR brands, is turning up the heat with a much awaited new drop: The Korean Krossover – a limited-edition menu launched in collaboration with the thrilling finale of Squid Game Season 3 streaming on Netflix from June 27 onwards.
With the stratospheric rise of K-culture, an increasing number of Indians are seeking out authentic Korean flavours. From chart-topping K-pop and binge-worthy K-dramas to global sensations like Squid Game, Korean content continues to captivate Indian audiences. The Korean Krossover taps into this growing fandom, aligning with the country’s most-watched Korean show to deliver a high-impact food experience with Good Flippin’ Burgers’ innovation-first approach.

At the heart of this menu is a curated line-up of seven signature products, including Bean Korean, The Cheesy Oppa, and Chikkin Burger 456, each creatively named to evoke Korean pop culture and references from the Squid Game, from Player 456 to broader cultural nods. Brought to life with proprietary in-house sauces and secret recipes developed specially for this campaign, the menu spans burgers and wraps to sides like Korean Tender Bender and Kimchi Spiced Churros. The entire experience delivers bold, comforting, and unforgettable bites that channel the high-stakes drama and intensity of the show itself.

The entire range was available exclusively for online ordering on Swiggy for the first seven days of launch. To dial up the fun, every online order that included any item from the all-new The Korean Krossover range came with a Good Flippin’ Burgers x Squid Game S3 Game Collectibles inspired by classic Squid Game challenges like Ddakji, Marbles, and Stackers available only on Swiggy.
This fun and interactive extension is set to be taken offline as well, where the game collectibles will be available at all the dine-in stores of Good Flippin’.

Available across all Good Flippin’ Burgers outlets and major delivery platforms, this drop is a fandom-fuelled experience, served hot.
Speaking on the launch, Viren D’Silva, Co-founder of Good Flippin’ Burgers, said, “We’re seeing a massive spike in consumer demand for Korean-inspired flavours, both on menus and across cultures. From food delivery data to social chatter, it’s clear that people are actively seeking out these experiences. At Good Flippin’, we are responding to this wave with creativity and purpose. Our collaboration with Squid Game Season 3 gave us the perfect canvas to bring together food, fandom, and flavour in a way that feels fresh and relevant. The Korean Krossover is a cultural celebration, a true fan experience and above all, a love letter to the people who keep showing up for us.”

Since launching in 2019 with a single store in Bandra, Good Flippin’ Burgers has grown to 60 locations across Mumbai, Delhi, Pune, Bangalore, and Hyderabad. But beyond the numbers, what truly fuels the brand is the loyalty, love, and the fandom it enjoys, built on consistency, innovation, and a brand voice that’s always a little cheeky, always real.

With The Korean Krossover, Good Flippin’ once again shows that it’s not just part of the QSR landscape, it’s shaping it. By blending pop culture with passion, flavour with fanfare, and trend with taste, the brand continues to push boundaries with every bite.