Motorola with Flipkart launches The Brilliant Collection in collaboration with Swarovski at a groundbreaking fashion-tech showcase

 Motorola and Flipkart came together to launch The Brilliant Collection at an exclusive showcase at Andaz Delhi by Hyatt, bringing couture sensibility and cutting-edge engineering into a one-of-a-kind runway-meets-reveal experience.

The event featured Jacqueline Fernandes as the showstopper, along with an eclectic mix of creators and personalities such as Revathi Pillai, Shivani Kalra, Vishnu Kaushal, Yuvraj Dua, Niswoman, Khushi Chawla, Shivaditya Bharjatiya, Taanya and more. The evening brought together the worlds of fashion, technology and culture on one stage.

At the heart of the launch was the collaboration itself, with Flipkart and Motorola co-creating a collection that redefines premium tech as fashion-forward, accessible and personal. The Brilliant Collection brings together standout products crafted with Swarovski brilliance. The motorola razr 60 Swarovski Edition, with 35 hand-set crystals on a 3D quilted leather-inspired finish, embodies luxury design. The moto buds loop Swarovski Edition, with Sound by Bose and spatial audio, turn open earbuds into jewelry-inspired accessories that deliver immersive sound and standout style. Together, the collection reflects meticulous craftsmanship designed to shine from every angle.

  1. M. Narasimhan, Managing Director, Mobile Business Group, Motorola India
    “With the Brilliant Collection, we are proud to celebrate brilliance in its truest form. By combining Swarovski’s timeless artistry with Motorola’s engineering, we’ve created devices that transform utility into wearable confidence. The motorola razr 60 and moto buds LOOP  Swarovski Edition are a statement of individuality and a symbol of where fashion and technology converge.”

https://lifeandtrendz.com/features/motorola-with-flipkart-launches-the-brilliant-collection-in-collaboration-with-swarovski-at-a-groundbreaking-fashion-tech-showcase/Shivam Ranjan, Director and Global Head of Brand, Motorola ““We design devices that belong in fashion conversations while delivering cutting edge technology. The Brilliant Collection is a bold step in that direction, bringing together elegance, craftsmanship, and advanced innovation. The motorola razr 60 and moto buds LOOP Swarovski Edition redefines lifestyle technology by turning devices into expressions of style and self-confidence.”

Smrithi, Vice President, Mobile Business, Flipkart “This began as a seed at Flipkart to make fashion-forward technology real for India. With the Brilliant Collection, we are enabling customers to experience technology not only as performance but as a fashion statement. Flipkart makes this fashion-tech innovation accessible to audiences nationwide.”

Kanchan, Vice President, Mobile Business, Flipkart
“At Flipkart, we envisioned and co-created this step because we recognise the growing demand for fashionable tech products in India. The Brilliant Collection captures the spirit of individuality and sophistication, blending Swarovski’s artistry with Motorola’s innovation. It’s a glimpse into the future of premium technology, where style and performance go hand in hand.”

The night symbolised the grandest announcement in tech when it meets fashion, and captured the momentum of India’s premium design adoption. A grand product like this deserves a grand stage, and its debut will be part of Flipkart’s Big Billion Days. With Motorola’s craftsmanship and Flipkart’s scale, the collaboration reframes the phone as modern jewelry and audio as an accessory, without compromising performance or accessibility. The Brilliant Collection will be available exclusively on Flipkart, with sales opening on September 11 at 7 pm.



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