Phoenix Mall of Asia to Host BeautyXperience 3.0, Bringing Together Beauty, Fashion and Wellness Across Nine Days

Phoenix Mall of Asia brings back BeautyXperience 3.0, an expansive nine-day celebration of beauty and lifestyle, taking place from April 4 to April 12, 2026, at its Fan Park. The experience unfolds as a multi-weekend festival, bringing together beauty, wellness, fashion, and immersive brand interactions under one roof.

Designed as a 360° beauty lifestyle experience, BeautyXperience 2026 moves beyond traditional showcases to create an immersive, multi-sensory environment. With celebrity-led masterclasses, live beauty sessions, fashion showcases, wellness experiences, and on-ground entertainment, the event offers visitors a dynamic mix of experiences throughout the nine-day celebration.

What’s in Store

A Multi-Dimensional Beauty Experience

From cosmetic brand pop-ups to immersive installations across the mall, BeautyXperience 2026 transforms the space into a high-energy discovery zone. Visitors can explore live makeup stations, skincare consultations, personalized makeovers, product trials, sampling kiosks, and exclusive collection showcases across categories.

Celebrity & Expert-Led Experiences

The event brings together leading celebrity makeup artists such as Namratha Soni, Nikhitha Reddy, Lakshmi Shetty, and Daniel Bauer for curated masterclasses and live sessions. Alongside brand artists and beauty experts, the experience includes hands-on tutorials, one-on-one consultations, and insider techniques across skill levels.

Beauty Meets Wellness & Fashion

Expanding beyond beauty, the experience integrates a dedicated wellness day featuring yoga sessions, alongside a fashion showcase curated by renowned stylist and choreographer Prasad Bidapa with celebrity showstopper appearances.

Immersive Installations, Entertainment & Social Moments

With Instagram-worthy installations on every floor, interactive brand zones, and dedicated selfie spaces, the experience is designed for participation and sharing. Live musical performances and in-mall entertainment run across key days, creating a vibrant, high-energy atmosphere throughout the campaign.

Campaign Highlights & Key Dates

April 4, 2026 – Grand Launch
A high-energy kick-off featuring a celebrity makeup masterclass by celebrity makeup artist Namratha Soni, alongside experiential launch moments, brand artist collaborations, live music and entertainment, influencer participation, exclusive collection showcases, product trials, and pop-up activations.

April 5, 2026 – Women’s Wellness Experience
A curated blend of beauty and wellness with a dedicated yoga session for women, followed by a celebrity masterclass by makeup artist Nikhitha Reddy, along with customer makeovers, product sampling, exclusive beauty launches, and brand pop-ups and trials.

Ongoing (April 6-10, 2026) – Mall-Wide Activations
Continuous engagement across the mall with brand installations on every floor, live makeup stations, product trial zones, pop-up retail experiences, selfie and content creation zones, sampling kiosks, and influencer-led content moments.

April 11, 2026 – Beauty Immersion Day
Focused on deeper consumer engagement, the day features a celebrity masterclass by makeup artist Lakshmi Shetty, brand artist sessions, customer interaction zones, consultations, sampling and giveaways, and interactive pop-up experiences.

April 12, 2026 – Fashion & Glam Finale
A high-glamour close to the campaign with a fashion showcase curated by Prasad Bidapa, celebrity showstopper moments, and a masterclass by the renowned makeup artist Daniel Bauer, complemented by brand collaborations, exclusive showcases, and customer engagement zones.

Event details:

Event: Beauty Experience 2026

Venue: Fanpark, 2^nd Floor, Phoenix Mall of Asia, Bengaluru

Dates: April 4 – April 12, 2026

Time: 05:00pm onwards

Entry: Registration (Register at Phoenix Mall of Asia website)