South Africa-based quick-service restaurant (QSR) chain Sausage Saloon is set to enter the Indian market with a 25-store expansion in Delhi NCR. The deal has been finalized between FranGlobal, the international business arm of Franchise India, and Sausage Saloon, as part of the brand’s global expansion strategy.
Sausage Saloon operates over 120 outlets across South Africa, the UAE, and Mauritius. The 28-year-old brand specializes in quality, gourmet hotdogs, offering a variety of customizable options with globally recognized quality standards.
India represents a significant opportunity for our brand’s expansion,” said Steven Strange, Founding Partner and Director of Sausage Saloon. “The demand for high-quality, quick-service food is on the rise, and we believe our unique offerings will resonate well with Indian consumers.”
India’s QSR market is projected to grow at a CAGR of 9% over the next decade, driven by increasing urbanization, rising disposable incomes, and a shift in consumer preferences toward convenient and affordable dining options. With its established presence in multiple international markets, Sausage Saloon aims to tap into India’s fast-growing fast-food segment through its flexible store formats, including mall kiosks, food trucks, and standalone outlets.
Gaurav Marya, Chairman of Franchise India, added, “Sausage Saloon’s proven success in global markets, combined with its flexible business model, makes it a strong contender in this space. Through this partnership, we aim to establish a robust presence in Delhi NCR and create new opportunities for franchise partners across India.”
The first Sausage Saloon outlets in Delhi NCR are set to launch in March 2025, with plans for further expansion already underway.
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About Sausage Saloon:
Changing the World One Hotdog at a Time -Sausage Saloon has taken the classic hotdog and blasted it into a whole new stratosphere! We’re on a mission to be the most epic hotdog brand in the universe, and we’re not just barking up the right tree – we’re leading the pack! With an incredible 28 years of serving WORLD-CLASS HOTDOGS, we’ve built unbreakable relationships with trusted suppliers and racked up some serious street cred: gold medals from the biggest international sausage-tasting competitions and top-notch food safety accreditations. Yep, we’re talking QUALITY AT HEART! Probably the best hotdogs in the world…. DEFINITELY the best hotdogs in the world! We’re not just serving hotdogs; we’re creating unforgettable moments, one delicious bite at a time!
About FranGlobal:
FranGlobal is the international business extension of Asia’s leading franchising solutions firm – franchise India holdings limited (fihl). FranGlobal plays a crucial part in working with various global corporations to enter and expand in India and other topographies favorably and profitably. FranGlobal is a devoted strategist, growth enabler, and implementation adviser to its clients.
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