Simba Leads India’s Real Beer Revolution this International Beer Day

As the world raises a glass to beer this International Beer Day, Simba, India’s boldest homegrown beer brand, is championing a refreshing idea: real beer, real flavour, and no gimmicks. In a market dominated by flash and fads, Simba stands apart – brewing in small batches, using premium ingredients, and delivering beer that tastes like something.

Crafted for the new generation of beer drinkers who care about quality, culture, and taste, Simba’s lineup: Wit, Stout, Strong, and Light, offers distinctive flavours and smooth finishes that break away from the bland. Whether you’re after something crisp and citrusy or bold and roasty, Simba has a bottle with your name on it.

“We didn’t build Simba to blend in,” says Ishwaraj Singh Bhatia, Co-Founder and COO of Simba Beer “We built it for people who know what they like – beer with character, clarity, and no pretence. This International Beer Day, we’re celebrating everyone who drinks with intention and chooses bold over basic.”

While most mass-market beer brands are still chasing trends, Simba has carved a niche by staying rooted in craft, flavour, and community. The brand has become a cult favourite for those who value what’s in the bottle more than what’s on the label, a beer that keeps it real, and tastes better every time you come back to it.

This International Beer Day, Simba isn’t asking you to try something new just because it’s trendy. It’s asking you to choose better. Choose a beer that means something to you, your tastebuds, and your good times.