Ajit Menon presents South India Fashion Awards (SIFA) on 13th December 2019 at Hilton Chennai. It is the biggest fashion awards in South India that are aimed at acknowledging and awarding the best icons in fashion and related segments across the southern industries. Besides, SIFA will also showcase the design collection from award-winning designer, Ashwin Thiyagarajan and guest designer Jyotsna from Sajna Bridal Wear. SIFA will also feature a leading bridal Fashion Brand, Kay – The Fashion Bay @ Cathedral road. SIFA is conceptualized and produced by Ajit Menon Trendz, a leading event, modelling, branding and celebrity management agency, based in Chennai.
Ajit Menon is a celebrity fashion choreographer par excellence has been part of the fashion industry for over 2 decades. Ajit is also a model co-ordinator, grooming specialist, influencer, event director and celebrity manager. He has worked with leading national and international brands and designers in his glittering career, doing shows in India and abroad.
Notable winners from previous years – Rakul Preet, Nikki Galrani, Dulquer Salman, Mamta Mohandas, Vivek Karunakaran, Venker Ram, Sidney, Neerja Kona etc.
This year the award categories and respective winners are as follows:
- Best Fashion Model (Female)——Sheriina Sam
- Best Fashion Model (Male)———Raj Sah
- Rising Star Fashion Designer————Ashwin Thiyagarajan
- Best Fashion Blogger——————— Shalini Chopra
- Best Hair Stylist —————————- S Vijayaraghavan
- Best Makeup Artist———————— Samantha Jagan
- Best Fashion Photographer————– Kunal Daswani
- Rising Star Fashion Photographer—— Shareef Nandyala
- Best Fashion Stylist————————- Ekta Nahar (Studio 9696)
- Fashion Icon In Films ( Male)————- Ganesh Venkatram
- Fashion Icon In Films ( Female)———-Akshara Haasan
- Fashion Icon in Television—————- DD Neelakandan