Timex enters fitness category, launches new Smartwatches ‘iConnect’ and ‘iConnect Fashion’ at ZIMSON – THE WATCH STORE SINCE 1948.


Amplifying the fitness wave that has gripped Indians, Timex adds to its large portfolio a collection of fashionable and affordable smartwatches

20th September, 2019:  To promote a holistic state of well-being as well as to cater to the fitness fundamentalists, Timex announces a new collection of smartwatches called ‘iConnect by Timex’. The collection consists of two variants – iConnect with a radiant rectangular dial, priced at INR 7795 and iConnect Fashion with a chic round dial, priced at INR 9995 and will be available in 4 colour variants Black, Grey, White and Beige.

The ‘iconnect by Timex’ smartwatch is being launched today at ZIMSON- THE WATCH STORE SINCE 1948, at Usman Road, T.Nagar showroom.

ZIMSON is the most reputed watch retailer for International & National watch brands with showrooms spread across the main high streets areas of Chennai which are T.Nagar, Adyar, Chrompet and leading Shopping Malls – Express Avenue, Phoenix Market City, VR Chennai- Anna Nagar, Forum Vijaya Mall, Ampa Skywalk and the now newly opened Marina Mall, OMR (Navalur).

ZIMSON with its wide bouquet of brands across different price points and segments provides the customers with the complete watch buying experience. Interestingly, with a world class Service centre facility, ZIMSON offers After Sales service for all leading watch brands.

Commenting on the launch of the iConnect collection, Ms. Sharmila Sahai, Managing Director, Timex Group India Limited said “There has been a tremendous growth rate of smartwatches in the country attributed to fast internet connectivity and increase in the adoption of smartphones. People are now looking at wireless fitness and sports devices and are more drawn to adopting healthier lifestyle. The new iConnect by Timex range is a one-stop answer to the multiple demands of an individual and its affordable pricing allows it to be consumed by different groups ranging from enthusiastic teenagers to diligent corporates. iConnect by Timex is uniquely positioned as it offers not only a variety of features but also boasts of a fashionable exterior.”

 This competitive collection of connected Smartwatches provides an array of features which are of key importance to any individual and simplify the many commitments that one has towards their daily fitness routine. iConnect by Timex is the perfect amalgamation in terms of a number of characterises from being the perfect travel buddy to your personal fitness trainer to monitoring social media and tracking your corporate engagements.

Innovative Display & Design

The iConnect by Timex collection comes in two variant designs the iConnect with rectangle case shape of 40mm and iConnect Fashion with round case shape of 45mm. iConnect delivers in nearly every area customizability, performance and aesthetics. The buttons are easy to press on its large and sleek LCD colour touch screen interface. Both the variants are enabled with a robust notification system, make & receive calls, get texts and enable notifications such as Facebook, WhatsApp and even emails on the touchscreen colour display. Connect to your phone using the iConnect app available for iOS and Android. A unique feature of iConnect is its in-built speaker which is great for listening to audio messages and making and receiving calls swiftly

Heart Rate Monitor and Sleep Tracker

For the fitness conscious, the iConnect by Timex smartwatch tracks more than just steps — it helps you monitor your heart rate, sleep and activity.

In terms of customization, its watch faces can be changed, and the alarms personalized. For it to be one’s 24-hour partner, its metal alloy case is weightless and its smooth silicon band, protects the watch from wear and tear. It can be conveniently charged anywhere with its micro USB charging and its battery life lasts for 3 days at a stretch.

What’s More!

Download and connect your iConnect with the iConnect by Timex mobile application and link with friends and family while managing your daily activity, heart rate and sleep patterns. Moreover, control your smartphone’s Music and Camera right from your wrist. Once connected with the mobile application the iConnect smartwatch can help users find your phone with the Anti-Lost.

About the Timex Group:  Timex Group designs, manufactures and markets innovative timepieces around the world. Timex Group is a privately-held company headquartered in Middlebury, Connecticut with multiple operating units and over 5,000 employees worldwide. As one of the largest watch makers in the world, Timex Group companies produce watches under several well-known brands, including Timex, Timex Ironman, Timex Expedition, Nautica, Guess, GC, Salvatore Ferragamo, Versace, Versus and Opex.  The Timex brand, launched in 1950, sells millions of watches each year worldwide.

About ZIMSON: ZIMSON- THE WATCH STORE SINCE 1948 is one of the reputed and leading watch retail chain spread across the key cities of South India including Chennai, Coimbatore, Bangalore, Salem & Mysore. ZIMSON has been a strong player in the watches category retailing with numerous Fashion, Premium & Luxury watch brands for over 71 years now and has built exceptional trust and service with its customers. ZIMSON is the authorized dealer for Rado, Casio, Citizen, Seiko and many more brands with showrooms in the main high street areas as well as leading Shopping Malls.

ZIMSON is in the business of sales and after sales service for Watches, Wall clocks, and Accessories.

 ZIMSON is synonymous with providing the best and aims at providing a complete watch buying experience to its customers.

Commenting on the launch of the iConnect collection at the ZIMSON Usman Road T.Nagar showroom,

Mr. Matheen, Director, ZIMSON said “We are extremely happy to launch the new Smartwatches collection of TIMEX ‘iConnect’ and ‘iConnect Fashion’ at our showroom in T.Nagar, the affordable pricing along with features would be a very good choice for buyers across various ages.

Mr. Shakeel, Director, ZIMSON said “We are pleased to launch TIMEX ‘iConnect’ smartwatch, it is an excellent product that serves the need of new age customers for their multiple daily tasks like Fitness, Health Tracking and lot more. Apart from keeping time and with its high utlity and features, we feel that the TIMEX ‘iConnect’, is an ideal choice for the watch and tech savvy gadget users and lovers”.

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