Portico New York Brand Profile
Since inception in the year 2004, Portico New York is a wholly-owned subsidiary of Creative Portico Private Limited and the company’s flagship home fashion brand. Despite its relatively late entry in the market, it has caught up with the ever-evolving industry trends and successfully emerged as one of the leading household names in the country.
With specially crafted bed and bath collections being its forte, Portico New York prides itself on a meticulous product development process that weaves together premium fabrics and original designs.
Today, people unknowingly spend a third of their life sleeping and yet, the thought of what they’re sleeping on seldom crosses their mind. With the quality of sleep overnight determining how the next day unfolds, choosing the right bed linen can make all the difference. Inspired by the importance of this, Portico New York passionately creates every collection with the desire to offer customers an experience, over and above the unmatched functionality of its products. With comfort, durability, style, and design being the cornerstones of its innovation, Portico New York transforms creativity into trendsetting products that bring global fashion into Indian homes.
Headed by Mr. Arun Bhawsingka, CEO of Portico New York and a true veteran in the retail industry, the brand closely collaborates with some of India’s most reputed fashion icons like Neeta Lulla, Mishka Lulla, and Manish Arora. From signature collections befitting segments such as luxury and wedding to product ranges that specifically cater to the millennial generation, every creation is made for moments that make life beautiful. Having a nationwide presence in 200+ stores across over 100 cities, Portico New York is well on its way in scaling up its retail footprint, especially in the e-commerce space.